A.-M. BOLBORICI, M. GHERGHINOIU, M.-M. POPICA, and C. COMAN, Cultural PR & Creative Destination Branding. Cultural experiences and branding case studies in Italy & Greece. Presa Universitară Clujeană, 2020. Accessed: May 17, 2026. [Online]. Available: https://editura.ubbcluj.ro/index.php/puc/catalog/book/2383