A Decade of Research: from Traditional Media to Social Media Influencer Advertising

Authors

Meda MUCUNDORFEAN (author)

Synopsis

A Decade of Research: from Traditional Media to Social Media Influencer Advertising

Published

February 9, 2024

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Details about this monograph

ISBN-13 (15)

978-606-37-2044-4

Physical Dimensions

How to Cite

MUCUNDORFEAN, M. (2024). A Decade of Research: from Traditional Media to Social Media Influencer Advertising. Presa Universitară Clujeană. https://editura.ubbcluj.ro/index.php/puc/catalog/book/3228